Everyone loves a duck penis (seriously! everyone!), but do audiences drawn to sexy topics actually learn about science? How can we blog these issues in a way that's more than just titillating? How can we use research on reproduction, sexuality and gender, and sexism and bias to promote interest in wider aspects of science? How much does the identity of the blogger matter? The identity of the audience? Join us for discussions of gender, sex, blogging, and... humping rats.